I’ll open up with a statement that I mentioned last week at a speaking engagement that may come as a surprise: leaders are made, not born. I mention this because it’s a natural tendency to believe that those who are successful seem to possess some rare magical gift or...
I love getting referrals. In my opinion, they are one of the highest compliments in business. When a person gives us a referral to someone in their sphere of influence it’s not to be taken lightly. Not only is the other person entrusting us to follow up, but...
Getting into the mind of the customer and prospect of today is not an easy task. We all have a built in BS Meter when it comes to marketing messages of any kind. Let’s take a closer look at what I call “persuasion nets” in our minds that often build up over time with...
I love the TV show Undercover Boss. On the show the CEO of a large company takes a week and goes undercover within their organization to get a better idea of how employees do their job and also how they really feel about the organization. Recently, I watched an...
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